C_C4H260_01 PDF Dumps Nov 25, 2021 Exam Questions – Valid C_C4H260_01 Dumps
Ultimate C_C4H260_01 Guide to Prepare Free Latest SAP Practice Tests Dumps
SAP C_C4H260_01 Certification Exam Topics:
| Topic Areas | Topic Details, Courses, Books |
|---|---|
| Business Administration 8% - 12% | Setup Marketing Permissions Checks and configure workflows for business objects. Explain the option for anonymizing contact information, the marketing objects lifecycle management, the concept of user and role management, and the option to customize using the Self-Service Configuration UIs. |
| Extensibility > 12% | Explain varous extensibility options and ways to implement them |
| Integration and Data Upload > 12% | Explain the concepts when integrating SAP Marketing Cloud with other solutions like SAP Sales Cloud, SAP Commerce Cloud etc. Additionally know how to monitor integration errors. Describe how to set up integration scenarios and the ways to integrate ERP in context of Marketing Resource Management. |
| Campaign and Journey Orchestration > 12% | Explain the concept of campaign categories and their actions, the possibilities of creating personalized campaign content and landing pages as well as the options available for executing campaigns. |
| Commerce Marketing < 8% | Outline the offer recommendations, product recommendations, and personalize segmentation for webshop scenario; set up the recommendation models and use the recommendations; explain the concept of re-marketing scenarios. |
| Marketing Planning and Performance < 8% | Explain the concept of the marketing calendar, the process of budget planning, the setup of a planning model, the role of marketing areas, the process of spend planning & management, the options to load actuals and commitments from external systems, the concept of media types, and customization options. |
| Lead- and Account-Based Marketing < 8% | Describe Contac to Lead-Opportunity process. Explain the Account Based marketing process as well as the process of defining a new lead stage. Set up data replication between SAP Marketing Cloud and SAP Cloud for Customer, and success reporting. |
| Marketing Analytics < 8% | Explain the Analytics and Report Gallery including Analytics Stories and Operational Reports. Describe the concept of CDS views and how to build you own customized Analytics Stories and Reports. |
| Segmentation 8% - 12% | Explain the technical foundation of segmentation, the core features of Segmentation modelling, and compare the types of target groups. |
| Dynamic Customer Profiling > 12% | Explain the data model and how to enhance the data model. Outline the options for extensibility, and explain the concepts of Best Record and Score Builder capabilities. |
SAP C_C4H260_01 Exam Description:
The "'SAP Marketing Cloud (2002) Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.
NEW QUESTION 34
You want to import/export data to/from SAP Marketing Cloud. Which applications do you need to configure to use the standard APIs? Note: There are 3 correct Answers to this question.
- A. Communication Arrangement
- B. Communication Categories and Limits
- C. SAP Cloud Platform Extensions
- D. Communication Systems
- E. Communication Users
Answer: B,D
NEW QUESTION 35
You are implementing SAP Marketing Cloud and want to integrate with another system. What is the recommended standard data load sequence to avoid data inconsistencies?
- A. 1. Interactions 2. Interaction Contacts 3. Marketing Subscriptions 4. Marketing Permissions 5.
Products - Product Category - B. 1. Marketing Permissions 2. Marketing Subscriptions 3. Interaction Contacts
4. Products - Product Category 5. Interactions - C. 1. Interaction Contacts 2. Marketing Permissions 3. Marketing Subscriptions 4. Products - Product Category 5. Interactions
- D. 1. Interaction Contacts 2. Marketing Permissions 3. Interactions 4. Products - Product Category 5.
Marketing Subscriptions
Answer: D
NEW QUESTION 36
You want to run an e-mail campaign test in your SAP Marketing Cloud quality system. Which applications need to be configured to perform this test?
- A. Maintain Certificate Trust List Content Studio
- B. User Lists Campaign Execution Whitelist
- C. Campaign Execution Blacklist Sender Profiles
- D. Campaign Execution Whitelist Sender Profiles
Answer: D
NEW QUESTION 37
In SAP Marketing Cloud, you can leverage custom fields to create your own scores and display them on the profile. Which business contexts can you choose in custom field creation so that you can use them for your score?
Note: There are 2 correct Answers to this question.
- A. Marketing: Corporate Account
- B. Marketing: Contact
- C. Marketing: Contact and Corporate Account
- D. Marketing: Interactions
Answer: C,D
NEW QUESTION 38
Which application can be used to perform the following tasks? View import messages across the landscape and decide what action to take. Correct errors in the Marketing or in the source systems in a timely fashion and restart imports. Analyze imports and messages by multiple dimensions, and quickly resolve issues. Identify system issues that may have been previously hidden.
- A. Data Load Monitor
- B. Browse Contact Data
- C. Import Monitor
- D. Application Log
Answer: D
NEW QUESTION 39
You are receiving sales order data from different channels and you would like to differentiate by channel on the contact profile to better understand the journey of the customer. Which of the following the settings are needed to allow this? Note: There are 3 correct Answers to this question.
- A. Create interaction reason
- B. Create and assign interaction channel
- C. Assign an interaction type to communication medium
- D. Create interaction type
- E. Assign media type
Answer: B,C,D
NEW QUESTION 40
Which of the following business objects can be used to activate the approval process? Note: There are 3 correct Answers to this question.
- A. Segmentation models
- B. Campaign
- C. Marketing plan
- D. E-mail template
- E. Target group
Answer: B,C,D
NEW QUESTION 41
You want to integrate SAP Marketing Cloud and SAP Analytics Cloud using single sign-on. What is the Business Role in SAP Analytics cloud that you need to perform this task?
- A. BI Admin
- B. System Administrator
- C. Application Creator
- D. System Owner
Answer: B
NEW QUESTION 42
Which term describes a campaign that uses e-mail and external platforms such as Data Management Platform (DMP)?
- A. Trigger-based Campaign
- B. Multichannel Campaign
- C. External Campaign
- D. E-mail Campaign
Answer: B
NEW QUESTION 43
You have defined several marketing areas for campaign execution in your SAP Marketing Cloud system.
What steps do you have to execute to send birthday e-mails to all contacts across those marketing areas?
- A. Create one Target Group, Campaign, and Content for all marketing areas.
- B. Create Target Groups, Campaigns, and Content by marketing area.
- C. Create Target Groups, Campaigns, and Content by marketing area and communication category.
- D. Create Target Groups, Campaign templates, and Content templates by marketing area.
Answer: C
NEW QUESTION 44
Your customer wants to send a discount to every consumer as soon as they install their mobile app.
Which of the following are the correct campaign types to use? Note: There are 2 correct Answers to this question.
- A. Trigger-based
- B. Mobile Campaign
- C. Facebook
- D. Paid search
Answer: A,B
NEW QUESTION 45
When importing actual data from SAP ERP, where is the data associated to the campaign shown?
- A. Content area
- B. Performance area
- C. Collaboration area
- D. Spend area
Answer: A
NEW QUESTION 46
You have a requirement that can be fulfilled by creating a custom business object (CBO) and enabling an OData Service. Which step is unique to this situation compared to other regular integration set up tasks for standard use cases?
- A. Create Communication Arrangement
- B. Create Communication System
- C. Create Communication User
- D. Create Communication Scenario
Answer: A
NEW QUESTION 47
You want to add custom fields for different business contexts such as interaction contacts, and interactions. Which apps allow you to check if custom fields have been added and are ready to be moved to the production system? Note: There are 2 correct Answers to this question.
- A. Import Software Collection
- B. Export Software Collection
- C. Custom Catalog Extensions
- D. Extensibility Inventory
Answer: A,B
NEW QUESTION 48
The values for gender maintained in SAP Marketing Cloud are as follows: ID Value F Female M Male You have connected a third-party system to your SAP Marketing Cloud system and the value in the gender field in the third-party system is Woman/Man. Once the contact data is uploaded into SAP Marketing Cloud what application can be used to resolve this discrepancy?
- A. Map free text
- B. User lists
- C. User interface adaption
- D. Manage interest
Answer: A
NEW QUESTION 49
In your SAP Marketing Cloud system, the e-mail address is configured as "shareable". Hence, more than one customer can have the same email address. For each e-mail address you want to send out a newsletter only once. Where would you assign the retention period when using the random operation?
- A. Target group configuration Mapping of segmentation object keys to member components
- B. Target group configuration Settings for individual segmentation objects
- C. Target group configuration General settings
- D. Target group configuration Default segmentation objects for individual member types
Answer: D
NEW QUESTION 50
You want to implement Product Recommendations and you need to simulate the results before the e- mail with recommendations is sent. In which of the following apps can you preview the result of your new or updated configuration? Note: There are 2 correct Answers to this question.
- A. Manage Recommendations
- B. Recommendation Models
- C. Recommendations Model Types
- D. Recommendations Scenarios
Answer: B,D
NEW QUESTION 51
You are loading accounts and contacts originating in SAP S/4HANA into your SAP Marketing Cloud system. What is the required configuration to distinguish these entities?
- A. Define a function for accounts and contacts.
- B. Define a team member role for accounts and contacts.
- C. Define different ID origins for accounts and contacts from SAP S/4HANA.
- D. Define one ID origin and one additional ID for accounts and contacts from SAP S/4HANA.
Answer: C
NEW QUESTION 52
You have prepared an analytical report using the Design Studio application in SAP Marketing Cloud. How can you provide this analytical report to another user? Note: There are 2 correct Answers to this question.
- A. Mark the analytical query as a favorite using the Favorite functionality.
- B. Save the analytical report as a tile using the Save as Tile functionality.
- C. Download the report results using the Export to Microsoft Excel functionality.
- D. Send the link to the analytical report using the Send E-mail functionality.
Answer: B,D
NEW QUESTION 53
Which of the following tasks can be performed using the Export Software Collection app? Note: There are 3 correct Answers to this question.
- A. None
- B. Do a hotfix export
- C. None
- D. Add items to your software collection
- E. Check items of your software collection for inconsistencies and dependencies
- F. None
- G. None
- H. None
- I. None
- J. None
- K. None
- L. Create a change project
- M. None
- N. None
- O. Export campaign history
- P. None
- Q. None
- R. None
Answer: B,D,E
NEW QUESTION 54
Your customer wants to integrate consumer master data from multiple source systems with differing data quality. What should you do to ensure that the most reliable data sources are given preference when the Best Record is built in SAP Marketing Cloud?
- A. Make sure the source system is sending the Validation Status attribute.
- B. Configure the priority for each origin of contact ID.
- C. Load the more reliable data sources before other ones.
- D. Set up a communication medium for each source system.
Answer: D
NEW QUESTION 55
A marketer creates a campaign with spend items in SAP Marketing Cloud. Which components are created in SAP ERP when this campaign is released? Note: There are 2 correct Answers to this question.
- A. A project
- B. A budget plan
- C. An internal order
- D. A work breakdown structure (WBS) element
Answer: C,D
NEW QUESTION 56
You have used A/B testing to find out which e-mail message is the most efficient for your campaign. You now want to run a test where some members do not receive any content at all. Therefore, you want to use a control group. What are the steps required to execute the A/B testing using a control group?
- A. Control group Email template Marketing approval Campaign
- B. Control group Target group Email template Campaign
- C. Control group Email template Campaign Load data in target group
- D. Control group Recalculate Segments Email template Campaign
Answer: C
NEW QUESTION 57
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C_C4H260_01 Exam Certification Details:
| Exam: | 80 questions |
| Duration: | 180 mins |
| Languages: | English |
| Level: | Associate |
| Sample Questions: | SAP C_C4H260_01 Exam Sample Question |
| Cut Score: | 59% |
Passing Key To Getting C_C4H260_01 Certified Exam Engine PDF: https://www.examslabs.com/SAP/SAP-Certified-Technology-Associate/best-C_C4H260_01-exam-dumps.html