PDMA Product Development Professional (NPDP) Certification - NPDP Exam Practice Test
Social media is particularly good for reaching ____:
Correct Answer: D
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Strategic platform and/or driving decisions, usually under the control of the new product marketing manager, include which of the following?
Correct Answer: A
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When considering the responsibilities of Heavyweight core team members, Team Hat accountabilities include which of the following?
I. Ensuring functional expertise on the project
II. Sharing responsibility for team results
III. Establishing reporting and other organizational relationships
IV. Sharing responsibility for ensuring effective team processes
I. Ensuring functional expertise on the project
II. Sharing responsibility for team results
III. Establishing reporting and other organizational relationships
IV. Sharing responsibility for ensuring effective team processes
Correct Answer: C
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Tuckman identified five stages of team development. What does the formming stage involve?
Correct Answer: D
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Which of the following is the most appropriate role for the marketing team member in technical product development?
Correct Answer: B
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In a bubble chart Bread and Butter are the smaller, simpler projects with high likelihood of success and low reward, so they are conservative bets.
Correct Answer: B
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Who is responsible for the strategic results of a new product development process in an organization?
Correct Answer: D
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Reaserach that involves collectiong information specifally tailored to your need (such as focus groups or surveys) is known as ____:
Correct Answer: A
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Which pair of variables is NOT common in visual bubble chart displays of the balance of a portfolio?
Correct Answer: C
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Which of the following are product development strategies identified by Robert Cooper?
I. Differentiation
II. Technology Push
III. High Budget/Diverse
IV. Prospector
I. Differentiation
II. Technology Push
III. High Budget/Diverse
IV. Prospector
Correct Answer: D
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New products include:
I. New to the world products, or breakthroughs, e.g. the personal computer II. New category entries, or platforms, e.g. Intel's 386, 486, Pentium, etc.
III. Additions to product lines, or enhancements, e.g. Pentium II 500mhz, etc.
I. New to the world products, or breakthroughs, e.g. the personal computer II. New category entries, or platforms, e.g. Intel's 386, 486, Pentium, etc.
III. Additions to product lines, or enhancements, e.g. Pentium II 500mhz, etc.
Correct Answer: A
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In the early stages of the new products process there is a lot of uncertainty. These stages are often referred to as ____.
Correct Answer: A
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