Microsoft Dynamics 365 Marketing Functional Consultant - MB-220 Exam Practice Test

Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
Your company recently installed the real-time marketing module.
You need to make sure that the consent center is filled with the correct consent data currently available in Microsoft Dynamics 365 Marketing and from legacy campaign solutions.
Solution: You manually add records by selecting the corresponding option from the top ribbon in the consent center.
Does this meet the goal?
Correct Answer: B

You need to create a Global Customer Survey to capture the responses from your customers.
You need to make sure that Contoso's focused customers have the option to choose their preferred language while responding. You also need to automate customer journey actions based on the Customer Survey Response data.
Which five actions should you perform in sequence to achieve your goal? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Correct Answer:

Explanation:
Graphical user interface, text, application, email Description automatically generated

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/customer-voice
Your marketing department needs to create a simple customer journey, to send marketing emails to female win* enthusiasts, over 40 years old. who live in Europe. You need to make sure that newly added wine enthusiasts also receive this email.
How should you define who to include in this customer journey?
Correct Answer: D
You are a marketing analyst at Contoso Ltd.
The marketing department would like you to provide survey responses from their Customer Success Survey from this past fiscal year. Approximately 6,500 responses were received.
They would like each survey to be a single row, with the responses as a column for their analysis.
What should you do?
Correct Answer: A
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You are working with Dynamics 365 Customer Insights - Journeys
The marketing department wants to know what information can be used to dynamically personalize email messages. Which two types of items can be placed in a message as dynamic values? Each correct answer presents a complete solution. NOTE: Each correct selection is worth one point.
Correct Answer: A,C
Your company currently has a customer journey that is running.
You have been tasked with making changes to the template without interrupting the customer journey.
Will you be able to accomplish this task?
Correct Answer: C
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You are a Dynamics 365 Marketing functional consultant.
You have created a Subscription Form that lives on a marketing page in a marketing website.
The form is active, and you need to see how many submissions have been received.
In which three places can you find information on form submissions? Each correct response presents a complete solution.
Correct Answer: A,B,C
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Various departments in your company work with leads that all contain different information.
You need to explain to these departments the various scenarios that can create leads automatically or manually.
Which scenarios will or will not create a lead? To answer, drag the appropriate lead creation statement to the correct scenario Each lead creation statement may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.
NOTE: Each correct match is worth one point.
Correct Answer:

Explanation:
You have been tasked with creating a customer journey for leads located in the Northwestern United States.
Which two conditions must be true in order for the lead to receive your customer journey? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
Correct Answer: C,D
You work for a non-profit organization that sends a yearly progress summary and thank you email to both their donors and volunteers. Although the emails sent are very similar, the main (hero) image and some call-to- actions can differ based on the contact type.
For simplicity, the content designer wants to design a single email design and add conditions to the content based on the contact type.
On which two design elements are you able to add conditions? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
Correct Answer: B,D
You are using Dynamics 365 Customer Insights - Journeys to manage events.
You need to set up the venue for an upcoming in-person event. The event brief says you must indicate Wi-Fi availability and floor plan as part of your setup.
Which two actions should you perform? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
Correct Answer: A,B
Your marketing department works with an audience acquisition firm to invite attendees to marketing webinars.
The audience acquisition firm displays statistics related to attendees on a dashboard on its partner portal. The Chief Marketing Officer for your company asks you to add a link to this dashboard directly to the navigation for your Dynamics 365 Customer Insights - Journeys app.
You need to select the appropriate subarea content type
Which subarea content type should you select in the sitemap?
Correct Answer: B
You work for a non-profit organization that sends a yearly progress summary and thank you email to both their donors and volunteers. Although the emails sent are very similar, the main (hero) image and some call-to- actions can differ based on the contact type.
For simplicity, the content designer wants to design a single email design and add conditions to the content based on the contact type.
On which two design elements are you able to add conditions? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
Correct Answer: B,D